YB

Yaniv Ben-Atia

VC Partner, Founding partner, CTO

Location

Israel, Middle East

Check Size

$50K - $1.5M

Investment Stage

Pre Seed
Seed

Focus Areas

SaaS
AI
E-commerce
Marketplaces
Education
Analytics
Advertising
Social Commerce
Gaming / eSports

About Investor

Aaron Henderson is Co‑Founder & Partner at Midnight Venture Partners, investing in Seed to Series A Retail, DTC, Analytics, MarketingTech, Logistics, and Consumer Internet startups with checks ranging from $100K to $5 M. His most recent investment is OLIPOP PBC. He spent 20 years growing The Touch Agency—rising from VP of Marketing to CEO—and serves as CEO of Wisdom Natural Brands and board member of Farmer Direct Organic.

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